MANULIFE MOVE

ManulifeMOVE is an app designed to promote a healthy lifestyle by enabling members to track their progress against set fitness goals. Hitting goals results in rewards for the user.

This project was conceived in-house and pitched successfully to Manulife Hong Kong. I led the design on this project, creating template screens, progress gauges and illustrating a full set of bespoke icons and achievement badges. Since the launch of the product it has been rolled out in other markets such as Singapore, The Philippines and Vietnam.

Client:  Manulife Hong Kong 

Project keywords: UI design, app design, illustration, art direction

App created: 2015

App still in use: Yes, but has since been redesigned

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